The Sales and Marketing Diploma Level 4 is designed to provide students with a comprehensive understanding of modern sales techniques, marketing strategies, and consumer insights. This course focuses on practical skills and theoretical knowledge, preparing learners to excel in dynamic business environments. Whether aiming to advance in your career or pursue further academic opportunities, this diploma equips you with the tools to thrive in competitive industries.
OVERVIEW
Equivalent to the second year of an undergraduate degree giving the student a further 120 credits on completion. This would be a total of 240 credits for level 4/5 combined which will allow a student to go onto the final year of an Undergraduate degree with one of our university partners.
ENTRY REQUIREMENTS
A student must hold the Online Business School Level 4 qualification or equivalent. Also, if a student has the relevant work experience he will be accepted.
STUDY HOURS
10 modules totalling 120 credits each requiring an average of 40 hours of study per module. It is flexible, so you study the course at your own pace. As well as 10 modules, you will be required to write 8 assignments with a word count of around 5,000-8,000 words per assignment, to complete the qualification.
University Pathway
Diploma Level 5
Students study diploma levels 4 and 5 for 2 years (240) credits then complete the final year at a UK University either via distance learning or in the UK on campus.
Once you’ve completed your diploma Level 4 & 5 you have the opportunity to complete a third-year, known as a ‘BA top up’, from a wide range of UK universities.
Students can apply to any university offering the BA top up and you can choose to study for your degree either online or in-person on campus.
Level 5 Diploma
The entrepreneurial Manager
What is an Entrepreneur? Examine the skills and qualities of entrepreneurship.
Organisation structures
In this module, learners will look at the numerous models and theories that make up organisational structure.
Practical accounting analysis
Learners will complete exercises in accounts throughout this module to understand what they are telling us and the actions that analysis can precipitate.
Business planning and goal setting
This module focuses on the creation of clear goals and clear plans to achieve a clear objective.
Politics and business
Impact of politics on business and how it may help or hinder business. This module will educate learners on economic impact, exports and government support.
Business law
Explore the statutory responsibilities of managers as learners look into the legalities of business and business executives.
Managing in today’s world
Business in the modern world. This module focuses on governance and equality as a means to do right in business.
Performance management
Understanding how your people and your business can continually improve together, learners will review reward structures, CPD, training and development to ensure high performance in business.
Marketing and sales planning
Learners will analyse how markets, customers, competitors and products can come together in a cohesive plan.
Quantitative skills
On successful completion of this module, learners will have knowledge of numeric exercises and will understand their use within the context of the business.
